When we started ScoreStream, we began with the premise that we could use the approach Waze took with traffic and apply that to local sports media. We knew that with the rise of the Internet and the consolidation of media that it was increasingly difficult to cover local sports in an economical way.
Our early belief was that only a very small percentage of people would ever create content of any type, much less score a game. The first version of our application literally was released to test the thesis that we could create something that enough people would use and if that proved true then we would try to build a more complete solution. Version 1 of the ScoreStream app allowed you to score a game and post those results out to Facebook, Twitter, and SMS.
We knew that 95+% of users would download our app, look for some scores and would then delete the app in frustration. Fortunately for us we found a good early group of power users who validated the approach and we moved to make a more complete solution.
Early on in the company, we reached out to a number of media partners and asked them if they would be interested in using a crowd-sourcing solution to capture local sports scores. One of those early companies was a radio station in San Diego – The Mighty 1090. They were covering the local high school section on a weekly radio show and wanted us to create a scoreboard widget for their website. We shrugged and made one for them. Today those scoreboard widgets are on over 10,000 websites including 1,300 top media properties in TV, radio, and newspaper sites.
We always viewed what we did as a technology platform and so the next logical step for working with media companies was to provide that data in a format that could be played on television. Working with one of our earlier investors, Sinclair Broadcasting, we created a framework that allowed us to syndicate our score data to the various ticker packages that they use in their news and sports broadcasts. There were a number of specific issues we had to deal with for television including accuracy. We developed some clever methods to insure accuracy and today we are powering on-air tickers for over 75 television stations and we expect that number to grow substantially this year.
Both our tickers and widgets can be created by selecting a specific set of teams or by drawing a map and creating a geofence to add schools or teams in an area to a widget. A lot of retail venues are looking for ways to engage with local communities. In particular sports bars and other dining establishments want to find ways to showcase their interaction with the community. We were approached by a vendor who was working with Buffalo Wild Wings and we rapidly developed a solution that can display local scores, photos, and videos on a big screen TV that draws content in from local high schools and other teams. We have piloted this with some of the biggest names in retail this last year and expect to have a lot of deployments this coming fall.
One day my friend Matt reached out and suggested that we have a discussion with Snapchat about what they were doing in sports. We had a couple of really good conversations and before long we were working with them to provide real time score data for roughly 5,000 games each Friday night in the high school football season. Snapchat users who are within 500 meters of a high school football game are presented with a filter option when they take a snap that shows the score of a game up to the minute at that point in time.
As we continued to grow our coverage and user base we entered into discussions with the Associated Press about working together to capture high school scores on a faster basis. After lots of diligence we entered into a partnership where we work cooperatively to capture tons of games as fast as possible through the football and basketball seasons.
For a number of years we had scoreboards on a variety of iHeart radio station websites. Last year we began discussions about how we could use all of our data to create daily high school radio spots for roughly 50 markets across the country. We worked closely together throughout the summer and rolled out a great product with them this fall. You can see some examples of that via “SportsPass” which is the branded name of the product.
Over these last several years, users who have discovered ScoreStream have realized that they can submit scores to ScoreStream and those scores are fed to local TV, radio, newspapers, restaurants, Snapchat and the Associated Press. A lot of the value of using our platform is that we send their scores everywhere. The fans feel empowered and motivated since they realize they are helping their favorite teams receive more recognition.
With that in mind we thought about other places where it might make sense to send scores. We felt that there were a lot of customers who do not necessarily use a lot of apps, but a ton of them use platforms like Facebook. Today we are excited to announce the launch of our ScoreStream Scoring Bot for Facebook Messenger. While we certainly like fans to use ScoreStream directly when they are following their games, we know that there are a lot of consumers who still struggle to find their high school scores and we wanted to give them an easy way to stay up to date with their high school or their kids high school. If you go to our Facebook Page you can click on the message button and Follow the teams you are interested in. As we get score updates and other information, that will be delivered to you directly in Facebook Messenger. Last week we had scores for over 15,500 games so we are pretty sure there is a good chance we have your team’s score as well.
Je tiens à remercier les Ducks qui ont utilisé notre application ScoreStream lors de la saison 2017, Cette application a permis aux fans des Ducks de pouvoir suivre en temps réels le score de chaque rencontre tout au long de la saison, de leur donner de la visibilité sur les réseaux sociaux. Un bel argument de visibilité et crédibilité pour ce sport mineur actuellement en France. Pour la saison 2018 nous renouvelons notre partenariat avec les Ducks et invitons tous les clubs de baseball de division 1, à utiliser l’application gratuite pour la saison 2018, une nouvelle étape pour montrer votre équipe et votre sport aux médias dans l’optique du retour du baseball aux JO de Paris 2024.
Bonne saison 2018 au baseball Français.
New funding will enable ScoreStream to enhance crowd sourcing platform for local sports
November 9, 2017 — Del Mar, Calif — Today we are proud to announce ScoreStream has received funding from Intel Capital, Intel’s strategic investment and M&A organization. ScoreStream is a crowd sourcing platform for capturing and syndicating local sports content to consumers and media companies. ScoreStream has partnerships with most of the major broadcast television groups, iHeart Media, and the Associated Press.
The new funding will enable ScoreStream to create new product enhancements and extend its platform capabilities. Other investors participating in this round of funding include Avalon Ventures, Sinclair Broadcasting, R/GA and Verizon Ventures.
Intel Corporation and ScoreStream have also entered into a business collaboration agreement, under which they will collaborate regarding certain technical, marketing and sales activities.
“Our ability to cover local sports on a national basis has relied on using computers and the crowd to bring coverage across the country on a real time basis. The intersection of media and technology is rapidly evolving and we are excited to have Intel as an investor as we look to use our platform on a global basis and to extend our coverage both deeper and more broadly,” said Derrick Oien, CEO of ScoreStream.
“ScoreStream leverages machine learning and the crowd to source local sports coverage not previously available in real-time,” said James Carwana, VP & GM of Intel Sports. “Intel Sports plans to collaborate with ScoreStream to enhance the fan engagement and personalization experience around this hyper-local data on a global basis.”
ScoreStream is the first and leading crowd-sourcing platform for live local sports. The ScoreStream mobile app engages fans through crowd-sourced scores, photos, video and chat from over 10,000 games per week from around the world. ScoreStream is an early-stage, venture-backed start-up based in Del Mar, CA. Follow ScoreStream at www.scorestream.com, www.facebook.com/scorestream, and @scorestream on Twitter.
About Intel Capital
Intel Capital invests in innovative startups targeting 5G connectivity, the data center, artificial intelligence, merged reality, autonomous driving and a wide range of other disruptive technologies. Since 1991, Intel Capital has invested US $12.2 billion in 1,500 companies worldwide, and more than 640 portfolio companies have gone public or been acquired. Intel Capital curates thousands of business development introductions each year between its portfolio companies and the Global 2000. For more information on what makes Intel Capital one of the world’s most powerful venture capital firms, visit www.intelcapital.com or follow @Intelcapital.
Below are links to our brand guide, logos and other assets available for your use in promoting yourself as a partner of ScoreStream. If you have any questions, please contact us at firstname.lastname@example.org. Thanks!
Click here to read more about the #NextLadyLegends contest and why we are doing this in honor of Women’s History Month!
Want to follow high school and club sports in real-time? Download the ScoreStream app for free here: Itunes or Google Play
In honor of Women’s History Month, we want to take some time to highlight amazing female athletes all over the nation and bring attention to their incredible talents and accomplishments. We are partnering with local partners and the winners will be highlighted by our partners and us in our email blasts, social media posts and throughout our app.
We are looking to YOU to help nominate local high school female athlete for us to highlight each week in the month of March. To nominate, post photos and videos in ScoreStream of your athlete during their next game and use #NextLadyLegend. The more photos and videos the better your chance of winning!
Because female athletes are AMAZING! We at ScoreStream are lucky to be exposed to talent nationwide at all levels. We are constantly impressed by the women athletes we see in ScoreStream, but they often get less media attention.
We’re so inspired by female athletes, like these 8 American Female Olympians Who Forever Changed The World of Sports or these 18 Athletes Who Changed the Game for Women. We want to tell the stories of the young female athletes of today that just might be the #NextLadyLegend.
As former female athletes ourselves, we are firm believers that playing sports as young girls have helped shape who we have become. In fact, according to this recent Forbes article, 52% of C-level executives played sports at the university level!
We want to honor Women’s History Month by highlighting young female athletes to inspire and encourage them to continue to be amazing!
If you are a local media outlet that wants to partner with us, we’d love your help promoting this campaign to your followers. If an athlete is picked from your region, we will give you access to all the photos, videos, and the Q&A interview we put together. You can use this however you’d like to help highlight these awesome athletes on your websites, broadcasts and social media.
Feel free to contact us at email@example.com or catch us on twitter @scorestream.
The most successful General Managers are the ones that act as the best champion and evangelist for their team. They rally other fans to show their team spirit and chat in games, they provide comprehensive play-by-plays and keep the score accurate and up to date during games they attend. Here are some tips and examples of things Super GMs are doing on game day!
Game Time & Location: Is the game time and venue correct? If not, change it! Once you make the change, followers of your team will be notified.
Pre-Game Posts: post in the game the week of to get people excited and keep them in the loop with anything they need to know. Is there a pep really? A spirit night? Parking information? Make sure you utilize ScoreStream as a way to communicate to your team’s fans.
Cheer Battle: did you know you can hit that cheer button as many times as you want? Start cheering for your team and get others to cheer as well!
Game Promotion: use our Promo Maker to create a game match up card. You can tweet it out on your account, your school or team’s account, or even in the game!
Bring the Spirit: rally your team! Get them excited and participating in the game conversation!
Interviews: record a pre-game video, half-time interview, post game interview or post game wrap up with some of the athletes, coaches or fans.
Score: keep the score updated and encourage other fans to help out.
Play-by-Plays: for all the fans who aren’t able to be there, keep them updated with play-by-play updates or details about interesting plays.
Photos & Videos: everyone loves visuals. Post lots of photos and videos!
Rally Fans: get all the other fans to do all these things too! Find other fans and team advocates who want to contribute to game coverage. Remind them that the best photos and videos may get highlighted on our media partners‘ news websites. Put your team on the map!
>>GM Promotional Playbook
If you’re a General Manager for your team, you can customize your team page and make it uniquely yours! To get started, follow these simple steps:
Login in at ScoreStream.com.
On the right hand side of your dashboard under “My Teams” is a list of the teams you follow. You should find your team there, go ahead and click on it.
If you do not see your team, type in the team name in the search bar on top where it says “Find your team”
Once you are on your team page, click on the gears on the top right hand corner to get to the team page settings.* You will see a drop down of options populate – click on “Change Pictures”
*Don’t see the gears? First make sure you are logged in. If you still don’t see the gears, you may not be a General Manager for this team yet. Request to be a GM of this team now!
Now you can upload a background photo or change your logo. For the logo, it is best to use a .png format if possible. You can get as creative as you want – see below for some inspiration from other teams!
Looking for some inspiration for how to use your scoreboard widgets or photo and video galleries? See below for examples of what some of our rockstar partners are doing!
You are free to sell advertising on or around any of our widgets and you keep 100% of the revenue generated. Here are some examples: